August 27, 2013

Peel board boosts student learning with parent involvement campaign

Leading up to the start of school on Sept. 3, the Peel District School Board will encourage parent involvement through a series of advertisements, funded by its Parent Involvement Committee (PIC). The ads are available in nine languages to expand reach to families in diverse communities.

“The research is clear and powerful that the involvement of parents is the most important factor in student success,” says Brian Woodland, director of communications and community relations support services. “As a board, we strongly welcome and encourage that involvement within schools and at the board level to inspire success, confidence and hope in each student.”

To become more involved in their children’s education, parents can:

  • talk to their children about school assignments and lessons
  • read with their children at night
  • get to know their children’s teachers and principal
  • join school council
  • become a school volunteer
  • review additional resources with their children, available at

The ads will run throughout the month of August in diverse media newspapers and online. Each advertisement is available in poster format at

PIC meets regularly throughout the school year to review the board’s plans for parent involvement as they relate to parent, family and community engagement, and to make suggestions to schools, school councils and the board regarding additional parent outreach.


Media contact: Brian Woodland, Director of Communications and Community Relations Support Services, Peel District School Board, [email protected], 905-890-1010 ext. 2812

Reference:  Kayla Tishcoff, Communications Assistant, 905-890-1010 ext. 2239, [email protected]


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