June 6, 2016

Peel board wins Gold Medallion award for Facts matter campaign

​The Peel District School Board has been selected by the National School Public Relations Association (NSPRA) as a recipient of the 2016 Gold Medallion award for its Facts matter: Working together to keep our students safe and healthy campaign to support the implementation of the revised HPE (Health and Physical Education) curriculum. The Gold Medallion award recognizes outstanding public relations programs in education and the Peel board was one of only seven winners selected across North America. ​

Facts matter was centered around the Peel board’s commitment to provide our parent community with a factual, easy-to-read HPE curriculum guide to help them make an informed choice based on facts,” says Brian Woodland, director of communications and community relations. “We made sure to engage and involve our parents and community and faith leaders throughout the campaign to help support the successful implementation of the curriculum in our schools. To receive an award of this magnitude for this collaborative work is an overwhelming honour.”  
 
The Gold Medallion award is the highest award given by NSPRA in recognition of outstanding school public relations programs. The award has incredibly high standards and judges examine entries for special programs, projects and campaigns that are truly outstanding – combining insightful assessment, superb planning, creative communication and careful evaluation. 

The Peel board serves more than 153,000 students in 250 schools across Brampton, Caledon and Mississauga. NSPRA is a non-profit professional association recognized as a leader in school communications, providing public relations and communications training and services to education leaders throughout North America. For more information about the Peel board please visit www.peelschools.org​. For more information about NSPRA, please visit www.nspra.org

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Media contact: Brian Woodland, Director of Communications and Community Relations, 905-890-1010 ext. 2812, brian.woodland@peelsb.com 

Reference: Ryan Reyes, Manager of Community Relations, 905-890-1010 ext. 2652, ryan.reyes@peelsb.com  
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